Effective Date: August 1, 2025

Last Updated: August 1, 2025

1. Introduction

Welcome to IVA! We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect information you provide when using our IVA mobile application.

2. Information We Collect

2.1 Information You Provide

• Personal data (name, email, date of birth)
• Menstrual cycle and reproductive health information
• Questionnaire and survey responses
• Notification settings and preferences
• User profile information

2.2 Automatically Collected Information

• Application usage data
• Technical information (OS version, device model)
• IP address and geolocation data
• Usage analytics data

3. How We Use Your Information

3.1 Primary Use Purposes

• Providing personalized recommendations
• Analyzing and improving application performance
• Sending notifications and reminders
• Ensuring account security

3.2 Analytics and Service Improvement

We use PostHog service to collect analytical data that helps us:

• Understand how users interact with the application
• Identify and fix technical issues
• Improve user experience
• Develop new features

3.3 Artificial Intelligence

We use artificial intelligence services to process your requests and provide personalized responses through the chat assistant:

• OpenAI - for processing requests through GPT models
• Anthropic - for processing requests through Claude models
• Google - for processing requests through Gemini models

Your messages are processed for:

• Analyzing the context of your questions
• Providing relevant answers
• Improving support quality

4. Data Sharing with Third Parties

4.1 Scientific Research and Medical Organizations

We may share anonymized data with the following organizations:

• Pharmaceutical companies for developing new treatment methods
• Universities and research institutions for scientific research
• Medical organizations for improving understanding of women's health

Important: All shared data is completely anonymized and contains no information that could identify a specific user.

4.2 Service Providers

We work with trusted partners:

• PostHog - for analytics
• OpenAI - for AI request processing through GPT models
• Anthropic - for AI request processing through Claude models
• Google - for AI request processing through Gemini models
• Cloud providers for data storage
• Notification services

4.3 Legal Grounds

We may disclose your information in cases of:

• Legal requirements or court orders
• Protection of our rights and security
• Prevention of fraud or abuse

5. Data Security

We implement appropriate technical and organizational measures to protect your personal data:

• Data encryption during transmission and storage
• Regular security audits
• Limited access to personal data
• Security system monitoring

6. Your Rights

6.1 Right to Data Access

You can request a copy of all your personal data that we store. We will provide the data in a structured, readable format within 30 days of your request.

6.2 Right to Account Deletion

You can delete your account at any time:

• Through application settings
• By contacting support

When deleting an account, we will:

• Delete all your personal data
• Stop collecting new data
• Remove data from analytics systems

6.3 Other Rights

• Right to rectification - you can update or correct inaccurate data
• Right to restrict processing - you can ask us to limit processing of your data
• Right to data portability - you can receive your data in a machine-readable format

7. Data Retention

We store your personal data only for the time necessary to achieve the purposes described in this policy or in accordance with legal requirements.

8. Cookies and Similar Technologies

Our website iva.my may use cookies and similar technologies for:

• Traffic analysis
• Content personalization
• Improving user experience

9. International Data Transfers

Your data may be processed in countries other than your country of residence. We ensure appropriate data protection levels for international transfers.

10. Changes to Privacy Policy

We may update this policy from time to time. We will notify you of significant changes through the application or by email.

11. Contact Information

If you have questions about this Privacy Policy or want to exercise your rights, contact us:

Email: privacy@iva.my
Website: https://iva.my

12. Complaints

If you believe we have violated your data protection rights, you may file a complaint with the relevant data protection authority in your country.

This Privacy Policy is part of our Terms of Use and applies to all IVA application users.